Client - Puma

Over the Christmas period at Zappar , we created a selfie experience on the big screen at the Puma flagship store. Users were prompted to scan a giant QR code on the screen. This would open a browser based app where the user could create a customised backdrop on the screen, we provided animations, photography and stickers to play with. Once the user had finished, they could then take a selfie in front of their creation.

I was tasked to create some New York related stickers that tied in with the Puma brand and the Christmas theme.

Puma were so happy with the overall experience that they want to do similar promotions for Easter, Valentines etc.

My role

Illustration

Client facing

Concept